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Vying for a soul mate? Psych out the competition with science
Wondering what to wear at the holiday party to lure a new love for '09? That expensive, sequiny dress? A handsome new holly-green vest and some knock-'em-dead after-shave? Too bad fashion writers don't read science journals. Instead of just lecturing on clothing, perfume and makeup, they could draw on research from human mating for their tips on boosting one's attractiveness at holiday parties -- ones that don't involve buying a thing.
By Regina Nuzzo
December 8, 2008